Inflation is shrinking wallets lately, and that's not the only thing. Everything seems to cost more money, no matter what it is.
Consumers are noticing higher prices at restaurants — even their favorite fast food joints — but leave feeling just as hungry as when they came in.
Consumers are noticing higher prices at restaurants — even their favorite fast food joints — but leave feeling just as hungry as when they came in.
Restaurant Portions Are About to Get a Lot Smaller — Here's Why
Food portions in America have given other countries pause for the better part of 40 years — it's not easy to find a 3/4 lb. burger or a massive stack of pancakes in the U.K., for example — to the point that it has gotten out of hand.
America is the 10th most obese country in the world, but we like money more than we like food, according to a recent survey.
America is the 10th most obese country in the world, but we like money more than we like food, according to a recent survey.
More than 75% of customers polled by the National Restaurant Association said they want smaller portions for less money.
Restaurants are finally listening, per the New York Times.
- In January, Subway introduced a snack-focused menu that includes smaller bites like $3 hot wraps.
- Burger King shrank its 10-piece chicken nugget order to eight.
- Panera Bread’s You Pick Two, which is a cup of soup with either a half-sandwich or half of a salad, is a new option ,as well.
These shifts also represent the fact that the younger generation is snacking more frequently and passing on the Big 3 meals of the day. It's a new trend called snackification.
Read More:
Your Hamburger Is About to Get a Lot Smaller | https://wkdq.com/ixp/204/p/restaurant-portions-shrinking/?
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