Moran Cerf - Prof. of Neuroscience and Business, Kellogg School of Mana...

Double Feature: Moran Cerf The Irrationality of Marketing + Hacking Your Brain

published on Jan 6, 2015

Moran Cerf explains in - The Irrationality of marketing - why some products are more interesting for us then others and which marketing mechanism are hidden behind that.

What if we could peek inside our brains and see our dreams — or even shape them? Studying memory-specific brain cells, neuroscientist (and ex-hacker) Moran Cerf found that our sleeping brains retain some of the content we encounter when we're awake and that our dreams can influence our waking actions. Where could this lead us? "Neuroscientists are now giving us a new tool to control our dreams," Cerf says, "a new canvas that flickers to life when we fall asleep."
http://www.ted.com/talks/moran_cerf_this_scientist_can_hack_your_dreams#

• Interactive transcriptInteractive transcript
• Footnotes Moran Cerf’s footnotes

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Mesa: Local Economic Development + Global Trade [Intro]

SITE SELECTION PLANNING GUIDE, pt. 1

A State-by-State Directory of the Nation’s Best Economic Development Opportunities

April 7th, 2016 | Written by GT Staff

 

As exporters, the readers of Global Trade are stewards of businesses that grow faster than those concerned only with the domestic market.
That growth, and the need to strategically position in areas nearer to the ports and airports that can access the global marketplace, means that exporters are going to have a greater, more frequent need for new supply-chain space.
As you plot your next facility, we’ve created this two-part Site Selection Planning Guide as the most direct summary of the best each state has to offer.
Source: http://www.globaltrademag.com/site-selection/site-selection-planning-guide-pt-1

WHY ARIZONA?

Sandra Watson, President and CEO, Arizona Commerce Authority

Arizona’s Southwest location, adjacent to two of the world’s largest economies— California and Mexico—gives our state incredible advantages for manufacturing and exporting.

As labor and material costs rise in places like China and Asia, Mexico’s “re-shoring” resurgence presents opportunities for Arizona companies.

Arizona's low cost of doing business, streamlined regulations and lack of natural disasters are also attractive to advanced manufacturers.

And it’s no secret that modern manufacturing technology requires a highly skilled workforce. Arizona is well-prepared in this respect, producing engineering, tech and business graduates through the more than 360 manufacturing-related programs offered at our local universities, community colleges and technical schools.

 

STATE PROFILE:

Population: 6.75 million 

Corporate Tax Rate: 5.5%

2015 Export Total: $22.56 billion 

Right To Work State: Yes

 

WORKFORCE: Labor Force: 3.16 million

High School Diploma or Higher: 85.9%

Bachelor’s or Higher: 27.1%

Graduate Degree or Higher: 10%

INFRASTRUCTURE HIGHLIGHTS:

1. I-10

2. Phoenix Sky Harbor International Airport

3. Port of Tucson

Small and medium-sized manufacturers can take advantage of RevAZ, Arizona’s Manufacturing Extension Partnership center created through a joint venture between the Arizona Commerce Authority and the National Institute of Standards and Technology.

Along with aiding Arizona-based manufacturers with attracting and retaining a strong workforce, RevAZ helps companies grow their in-state supply chains, leverage technology to stimulate business growth and conduct client assessments.

One of the RevAZ program’s most popular offerings is ExporTech, a nine-week program that gives manufacturers a crash course in exporting through group workshops and individualized coaching sessions; logistics, export compliance and international market identification comprise some of the key subjects covered at ExporTech.

Also drawing manufacturers to Arizona is the state’s foreign trade zone (FTZ) tax incentive, which provides a reduction of up to 72.2 percent in state real and personal property taxes for companies located in an FTZ.

Businesses fitting this criteria also enjoy duty-free zones, shorter transit times and a lack of storage time-constraints.

Arizona further incentivizes manufacturers through nonrefundable Renewable Energy Investment and Production for Self-Consumption income tax credits.

Qualifying companies must invest at least $300 million over a three-year period in new, renewable energy facilities in Arizona that generate energy for self-consumption using renewable resources.

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Niall Ferguson: Global Populism + The Rise of Donald Trump

Niall Ferguson: Don't Underestimate
Donald Trump
2:20 PM MST
May 2, 2016
Niall Ferguson, a Harvard University professor, discusses the state of the U.S. economy with Bloomberg's Scarlet Fu at the Milken Institute Global Conference on "What'd You Miss?"
(Source: Bloomberg)
 

"He's a populist . . . potentially a tyrant"
http://www.bloomberg.com/news/videos/2016-05-02/is-the-u-s-having-a-populist-moment

CNN Live UFO Sightings 2016 Broadcast! Mesa Arizona - ANALYSIS- Simply B...

UFO Captured by CNN Live Cam; NASA Knows…

By Stephen Nels -

May 16, 2016

Did CNN accidentally film two UFO spacecrafts? Footage from Mesa Arizona shows two odd flying objects skirting the edge of a massive dust storm covering the city. It all happened July 6, 2011 when CNN live feed from a dust storm captures what many think are alien UFO ships. NASA didn’t comment on the CNN footage. And it is difficult to really make out any details of the flying objects. The footage is from 2011. Maybe the footage was leaked by CNN, or NASA. If you believe in aliens, the lights and obscure shape of the possible UFO is interesting for sure. Too bad the video footage isn’t better. Can we all learn something from X-Files? Is the truth really out there?

UFO Captured by CNN

Could this be another hoax video placed on YouTube to simply get YouTubers interested in clicking? The footage was published by UFO Alien and has nearly 9,000 views. The bizarre fact that the video is from 2011 raises some hoax alarms. But stranger UFO footage that is much older has been recently circulating. It could be possible that the footage was finally leaked. Five years after it was shot. A disgruntle CNN employee could have taken the footage as a retirement gift. Or a NASA leak could be plausible as well. But not likely

Read more at Clapway: http://clapway.com/2016/05/16/ufo-captured-cnn-live-cam-nasa/#ixzz48p7sgefX
Follow us: @Clapway on Twitter | Clapway on Facebook

 

 

Published on May 13, 2016

CNN Live UFO Sightings 2016 Broadcast! Mesa Arizona - ANALYSIS- Simply Baffling!
GFdL -- Galaktische Föderation des Lichts
U.F.O. - UFO - Unidentified Flying Object, Unbekanntes Flug-Objekt, Unidentifiziertes Flug-Objekt, uidentificeret flyvende objekt, ûnbekend
Views to date:13,470
Time: 27:24

Vision For A Vibrant Downtown :TheTwilight Zone ??

The key to unlock the door? Imagination

You'll need a lot of here today just after High Noon with a perspective from the Valley Metro Light Rail station platform at Center/Main Street - Mesa Arts Center // No People Anywhere.
Typical hot Sunday afternoon in May, maybe people in other places of worship or chilling' out in the suburban backyard by a pool?

Let's try a Saturday night instead - say this coming Saturday, May 21 and make it after dark
Here's what there's a plan for: spark! AFTER DARK 8-11 PM

FREE Fade the lights and turn up the music. Step outside and spark up your Saturday night. Join the FREE party on the 3rd Saturday of the month at Mesa Arts Center! 

• FOOD • ART • MUSIC • DRINKS • ATMOSPHERE •

 

Mesa Arts Center is piloting a free night out on the campus on the third Saturday of May 2016.

Join us 8-11pm, after the sun goes down as we roll out spark! AFTER DARK, the grown-up’s playground, complete with live art, live music, great eats, tasty adult drinks and all in the shadow of our stunning campus. Did we mention it’s free?

May 21st

In May #sparkafterdark brings a Mural/Music Mashup. Settle into the next level of chill at Mesa Arts Center’s North patio, which for one night only, will be transformed into an outdoor lounge with beverages to quench the thirst and food trucks serving up delicious goodness. Watch as eight local legends (Champ Styles, Adam Dumper, House, Dwayno Insano, Lalo Cota, Mando Rascon, Snafu and Such Styles) paint to jams skillfully mixed by DJs Pickster and Melo.

Activity:

 

 

by Kyllan Maney

Participants can use window makers to color in pattern designs, turning the windows of the theater into an active coloring/tagging book.

Eats by:
Paletas Betty           Waffle Love            Kruzin Cuisine 


Event sponsored in part by:

                     

     

https://www.mesaartscenter.com/sparkafterdark

The GOP Worried About An Invasion? Whoops. . . Time For A History Lesson [Here In Mesa Too]

For months, presumptive Republican presidential nominee Donald Trump has been saying he's going to "build a wall" on the US-Mexico border to keep out illegal immigrants and claiming that he's going to "make Mexico pay for it."
And for months now, Mexicans have been posting variations of this joke on social media in response.
That's what your MesaZona blogger loves about Mexicans - their sense of humor.
Admittedly yours truly has both a re-VISIONist view where we need to look back at history [here in Mesa before the arrival of the Mormon 'pioneers' in the 1850's] and another forward-looking vision where a 6% sub-culture learns to share the power with the other 94% of the population, about half of whom are dis-engaged in local politics.