Thursday, April 03, 2025

ADWEEK Editor's Picks

Artificial Intelligence

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Editor’s Picks

Data & Insights

Consumer Sentiment Plummets Heading Into Trump’s Tariff ‘Liberation Day’

By Lauren Johnson & Paul Hiebert

Agencies

Three Offices Unite to Form West BBDO

By Alison Weissbrot

Brandshare

The Retail Media Boom Needs a Standard Playbook—Here’s How to Build It

LiveRamp

Experiential Marketing

Liquid Death and MSG Deal Embeds the Brand in Iconic American Venues

By T.L. Stanley

Agencies

Mark Read’s Pay Hit, DEI Silence, and Other Key Takeaways from WPP’s Annual Report

By Rebecca Stewart

Latest from adweek.com

Adweek

Here's the 1st Quarter of 2025 Cable News Ratings

6 hours ago

PROGRAMMING

Fox News — The Five (4.552 million viewers at 5 p.m. ET) was the most-watched program in total viewers. Jesse Watters Primetime (507,000 viewers at 8 p.m. ET) led in the demo.
MSNBC — The Rachel Maddow Show (1.918 million viewers at 9 p.m. ET) was the network’s most-watched program in total viewers. It also finished first in the demo with 177,000 A25-54 viewers.
CNN — The Lead with Jake Tapper (662,000 viewers at 5 p.m. ET) was the most-watched program in total viewers. Anderson Cooper 360 (135,000 viewers at 8 p.m. ET) claimed that spot in the demo.
Newsmax — Rob Schmitt Tonight (510,000 viewers) was the top show in total viewers, and tied with Finnerty in the demo at 43,000 viewers apiece.
NewsNation — Cuomo was the top show in both measured categories with 177,000 total viewers and 21,000 A25-54 viewers. Notable: NewsNation is up in total day and primetime total viewers in Q1 2025 versus Q1 2024. The network now ranks higher than Fox Business and CNBC, finishing in 48th place in total viewers and 65th in the demo.
Fox Business — Kudlow remains the top show in both measured categories with 326,000 total viewers and 17,000 A25-54 viewers. This was its 13th consecutive quarter as the top business program. Fox Business also had four of the Top 10 business programs with total viewers.
CNBC — Fast Money Halftime Report was the top show in both measured categories with 240,000 total viewers and 62,000 A25-54 viewers.