12 July 2024

Way To Win Campaign for Kamala Harris | Exclusive with The Atlantic

 The liberal advocacy group Way to Win is formulating what it calls a comprehensive “surround-sound” effort to boost Harris’s profile with voters, according to plans shared exclusively with The Atlantic
Way to Win, which focuses on electing candidates of color, is planning an extensive campaign on social media and through paid advertising to enhance her public image.
(Illustration by Paul Spella / The Atlantic. Source: Mateusz Wlodarczyk / NurPhoto / Getty)

An illustration showing a portrait of Vice President Kamala Harris.

DEMOCRATS TURN TO THEIR DEPUTY LEADER

Even if Kamala Harris remains Joe Biden’s running mate and does not become the nominee, Democrats are realizing they need to improve her image.

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