The past 12 months have not been kind to Microsoft.
Once the most valuable company in the world, the Big Tech titan’s share price has been sliding. Microsoft’s stock dropped 19% in June, its worst month since the dot-com crash. Some of its top brands, like Microsoft 365, Copilot, and Xbox, are facing serious headwinds and questions about their future.
BI’s Ashley Stewart, our resident Microsoft expert, broke down how the tech giant is trying to mount a comeback on multiple fronts.
It wasn’t always this way. A few years ago, Microsoft was the top dog, getting praised for its foresight on the AI revolution. An early investor in OpenAI, Microsoft also quickly implemented AI into its search engine, Bing.
AI’s volatility is bound to swing companies’ fortunes quickly, but it’s hit Microsoft particularly hard.
- Its 12-month stock performance (down roughly 25%) is the worst of the Magnificent Seven by a decent margin. (Meta is the next closest, down almost 17%.)
Microsoft will get another test on Wednesday when it reports earnings after the bell.
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