24 December 2023

The Caveman Returns | The Nightmare | GEICO Insurance Commercial

  

GEICO Caveman Mascot Returns in Bizarre New Ad

Jeff Daniel Phillips' iconic Caveman mascot has returned as a part of GEICO's latest marketing campaign.

By ADAM BARNHARDT 

One of advertising's most iconic characters has returned. Saturday, a new commercial featuring Jeff Daniel Phillips' GEICO Caveman found its way online, marking the character's first appearance in over a decade. In the commercial, Phillips' character is woken from a nightmare in which he's scred of GEICO's "so easy a caveman can do it" catch phrase.

After a quick chat with his wife, the commercial ends with the character exercise as if he's preparing for something. Coincidentally enough, the biggest advertising day of the year is just a few weeks away as Super Bowl LVII is set to take place on February 11th. According to the video post on YouTube, the Caveman is set to participate in a new documentary, though further details weren't immediately available.

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