Re/Evolution of Pop-UP > Food Truck Forest Here + Gilbert Bans Food Trucks Downtown



Some critics of efforts at innovation coming out of City Hall simply say that Mesa is a "copy-cat" - high jacking resources and stealing ideas from other nearby municipalities.
Cityscape in Phoenix probably has a more successful rented ice skating rink than the one here with a City Council-directed expenditure of $40,000 and Gilbert has recently banned food trucks organized by a company called azfeastivals.com from downtown, giving them a one-week notice to leave after three years.
Street Eats food truck events have been all over for a long time.
Is Mesa "late-to-the-party" again or seeing an opportunity in the tool-box for urban development?
What's the take-away if there is one?



At the same time the same company is being told to move on from Gilbert, they're maybe filling a [temporary] gap in the brick-and-mortar food offerings downtown here where the resident demographics at the present time cannot support potential risky investment, but for the time being the food trucks have been positioned by actions of the city into Pioneer Park right across from the seasonal Temple Lights that attracts anywhere from 500,000 to 1,000,000 every year.

 

That's a big market to cater to, with only a few local food establishments close by to fulfill a temporary huge demand for food, at least from 5:30-9:00 p.m. when crowds arrive to see the holiday lights.                                                        Using POP-UP to do that = OK. It works in the supply-chain-of-things when there's a market and a demand if only for the time being . . . but what's it cost?

According to AZfeastivals WEBSITE

A HUGE Thank You goes to our Sponsor, City of Mesa!  

Countless members of their staff have worked tirelessly on getting underground electrical installed, lighting hung, free wifi put in and so many other little details.

There's probably another story, with tangible costs and intangible benefits to get enumerated if someone wants to do that for getting underground electrical installed and free Wi-Fi put in and "so many other little details", but your MesaZona blogger will leave that to others . . . at least some development and improvements are getting in Pioneer Park, the largest public open-space in the New Urban DTMesa that has been neglected and under-used for far too long.

Comments are invited either using the comment section with this post or emailing the reporter urbanmesaconnections@gmail.com